Arts Business Program

Build a Successful Arts Business

A flexible, self-led program that provides step-by-step guidance to help artists and arts professionals grow, market, and sustain their arts businesses with clarity and confidence. 

Our Arts Business Program is your ultimate roadmap to transform your arts practice into a profitable business you feel proud of.

WHAT'S INSIDE

6 Key Business Topics


 

Topic 1

Getting Intentional

Start with goal setting and planning. Define your goals, values, and vision for your creative practice to create a solid foundation for growth.

Topic 2

Arts Business

Set up your arts practice professionally with the right systems, pricing strategies, and protections in place to build sustainability.

Topic 3

Arts Branding

Create a unique brand that represents you, connects with your audience, and helps you stand out in the market.

Topic 4

Arts Marketing

Learn proven strategies to promote your work across platforms, attract the right clients or buyers, and grow your audience.

Topic 5

Industry Networking

Build meaningful relationships and network with galleries, organisations, agencies, and buyers to create consistent opportunities.

Topic 6

Confident Selling

Master the art of sales and negotiations so you can confidently communicate your value, secure fair deals, and close sales with ease.

The Secret to a Successful Arts Business


To thrive as an arts professional, you need the skills and mindset to grow your practice and confidently navigate the business side of the industry. Our Arts Business Program provides you with the essential tools, resources, and training to:


1.  Get clear on what you want to achieve and create an actionable plan to get there. 

2.  Set up your business framework—from legal structures to managing finances—so you’re ready to grow.

3.  Create a strong brand identity that reflects your work and connects with your audience.

4.  Market yourself confidently, using proven strategies to promote your work and attract opportunities.

5.  Develop and nurture professional industry relationships with peers, clients, and businesses. 

6.  Land consistent income through sales, commissions, or partnerships, to build long-term sustainability.

Join Waitlist

Our Arts Business Program will be launching soon. To be notified when enrolment opens, please fill out the form below. 

Hi! I'm Sophia,

Founder of ArtSupport.

 

After more than a decade of working in the arts sector—across galleries, fairs, festivals, and live performance venues—I founded ArtSupport to help artists like you transform your creative practice into a profitable, sustainable business.
 

I’ve worked with hundreds of artists, helping them navigate the complex business side of the arts, and I personally understand how overwhelming it can feel. From pricing and marketing to networking and sales, navigating the industry can be daunting. But it doesn't have to be.

That’s why I created the Arts Business Program—to give you the tools, knowledge, and support you need to overcome these challenges and build a successful business that aligns with your personal and professional ambitions.

This program is designed to provide artists and arts workers with the confidence and tools to profit from their works and services, while also having fun with marketing and confidently selling themselves. 

"Sophia's advice was practical and tailored to my needs as a small business owner and creative. I now have a clear six-month plan and a sense of direction in my practice"

Kim

"Sophia has given me not only useful and practical tips on navigating the complex world of art but above all else, she has given me the confidence! Now, I have secured opportunities in the arts I previously believed were unachievable."

Arina

"I have achieved what I never thought was possible! ArtSupport taught me what university should have, helping me pursue my dream career in the arts."

Olivia

So, What's Included?


 

30+ Video Lessons

Step-by-step to guide you through every stage of building your business.

Workbooks & Templates

Turn your learning into action with sales and email templates, workbooks and checklists.

Resource Library

Industry resources to save you time and simplify the process.

Online Support

Connect with like-minded peers for community support.

Join Waitlist

Our Arts Business Program will be launching soon. To be notified when enrolment opens, please fill out the form below. 

A Sneak Peek Of What's Inside


 

Topic One: Getting Intentional 

  1. Define Your Vision
  2. Understand Your Values
  3. Set Your Goals
  4. Create an Action Plan

Topic Two: Arts Business

  1. Business Structures
  2. Managing Finances
  3. Creating Your Offer
  4. Pricing Strategies
  5. Legal Protection
  6. Systems & Processes 

 

Topic Three: Arts Branding

  1. Choosing a Name
  2. Colour Palettes
  3. Typography
  4. Branding Photography
  5. Tone of Voice
  6. Messaging  

 

Topic Four: Arts Marketing

  1. Websites
  2. Social Media
  3. Content Strategies
  4. Documenting Your Work
  5. Email Marketing

 

Topic Five: Industry Networking

  1. Professional Documents
  2. Identifying Opportunities
  3. Building a Contact List
  4. Networking Online
  5. Networking In-Person

 

Topic Six: Confident Selling

  1. Confident Selling
  2. Overcoming Objections
  3. Negotiating Contracts & Sales

 

Frequently Asked Questions


 

 It's Time To Stop...

 


Feeling unsure where to start  when setting up your arts practice as a business.

 


Struggling to create a brand that stands out in a crowded market.

 


Being confused about how to market your work and not attracting consistent clients, buyers or opportunities.

 


Lacking confidence when it comes to selling your works or services. 

Ready to Build Your Dream Arts Business?

We have different investment options to suit your needs and budget.

Join Waitlist

Our Arts Business Program will be launching soon. To be notified when enrolment opens, please fill out the form below.